Brand Overview
Brand Overview
Brand Overview
Brand Overview

Smith’s Barbershop is all about delivering top-tier grooming with a side of charm and community vibes. Imagine walking into a spot that feels like your cool uncle’s living room—warm, welcoming, and maybe with a faint whiff of aftershave and sports on the TV.

Smith’s Barbershop is all about delivering top-tier grooming with a side of charm and community vibes. Imagine walking into a spot that feels like your cool uncle’s living room—warm, welcoming, and maybe with a faint whiff of aftershave and sports on the TV.

Smith’s Barbershop is all about delivering top-tier grooming with a side of charm and community vibes. Imagine walking into a spot that feels like your cool uncle’s living room—warm, welcoming, and maybe with a faint whiff of aftershave and sports on the TV.

Logo Rationale
Logo Rationale
Logo Rationale
Logo Rationale

The Smith’s Barbershop logo is a masterclass in blending tradition, craft, and a touch of swagger into one slick symbol. By combining a clipper, a barber pole, and the letter "S," I created a visual that screams “We’re here to make you look good and feel like a legend.

The Smith’s Barbershop logo is a masterclass in blending tradition, craft, and a touch of swagger into one slick symbol. By combining a clipper, a barber pole, and the letter "S," I created a visual that screams “We’re here to make you look good and feel like a legend.

The Smith’s Barbershop logo is a masterclass in blending tradition, craft, and a touch of swagger into one slick symbol. By combining a clipper, a barber pole, and the letter "S," I created a visual that screams “We’re here to make you look good and feel like a legend.

Logo Variations
Logo Variations
Logo Variations
Logo Variations

The Smith’s Barbershop logo suite—primary lockup, secondary, submark, and icon . Each variation ensures maximum impact, adaptability, subtlety, or instant recognition, tailored to signage, digital, packaging, or standalone use

The Smith’s Barbershop logo suite—primary lockup, secondary, submark, and icon . Each variation ensures maximum impact, adaptability, subtlety, or instant recognition, tailored to signage, digital, packaging, or standalone use

The Smith’s Barbershop logo suite—primary lockup, secondary, submark, and icon . Each variation ensures maximum impact, adaptability, subtlety, or instant recognition, tailored to signage, digital, packaging, or standalone use

Brand Guidelines
Brand Guidelines
Brand Guidelines
Brand Guidelines

I created a cohesive brand guidelines for the business, the Smith’s Barbershop brand guidelines are a vital roadmap, ensuring consistent use of logos, colors, typography, and tone across all touchpoints. It will empower the business owner to maintain a cohesive, professional identity, build customer trust, and enhance brand recognition, driving loyalty and growth.

I created a cohesive brand guidelines for the business, the Smith’s Barbershop brand guidelines are a vital roadmap, ensuring consistent use of logos, colors, typography, and tone across all touchpoints. It will empower the business owner to maintain a cohesive, professional identity, build customer trust, and enhance brand recognition, driving loyalty and growth.

Brand Application
Brand Application
Brand Application
Brand Application

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